This article from ZDNet shows another example of the aggregate effect of blogging (not 'aggre-gayt' as you might typically think of blogging). The Wall Street Journal is modifying its content distribution practices due to the influence of blogging communities on the whole. WSJ.com now sees an advantage rather than a threat in RSS. Everyone always talks about how they can make money using RSS, and I think the Journal's embrace of RSS could prove to be a good example that content is king. If people really want to experience something online, they'll pay for it--just like so many existing WSJ.com subscriber already do. And RSS is potentially the perfect medium to lure new subscribers.
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